Blip is an FDA-approved nicotine replacement therapy product that launched in August 2023. Blip NRT helps smokers and vapers double their chances of quitting successfully by curbing cravings and reducing withdrawal symptoms.

Working closely with the Blip team, we developed a number of animated assets that launched alongside the product itself. The most extensive assets we developed for Blip were the "How-to" animations, which help guide users on the proper way to use the product. 

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The likeness for these animations was based off of Blip co-founder Princess Gollum.